Technical

The Marketing Technology industry is a fast-paced, ever-expanding world.  Technical aptitude, along with excellent research techniques, allow me to stay current and ahead of the curve as a leader.

 

People

At ease with communication, both within a team as well as with clients. Comfortable and engaging public speaker.

 

Personal

Swiss-Army like skills from plumbing to publishing. 

Professional Skills

MarTech Skills:

Proficient and experienced using the tools, both software and hardware, needed to create, implement, and track marketing communications and campaigns on multiple platforms.

  • Hubspot Marketing and Sales Platform

  • SEO Methodology

  • Marketo & Act-On

  • Constant Contact

  • Mail Chimp and Survey Monkey

  • Squarespace Website Builder

  • Wordpress

  • ISSUU

  • Various Meeting and Webinar Platforms

  • Adobe Suite

  • Windows/Mac literate

Marketing Campaign Skills:

Innovative marketing professional with track record of success developing and implementing marketing strategies for start- up, mid-size and high growth organizations. Excel in building strategic alliances and partnerships to fuel revenue growth.

  • Marketing Campaign Design

  • New Product Launch

  • Market & Consumer Research

  • Key Account Management

  • Market Analysis

  • Product Positioning

  • Brand Development

  • Advertising & Promotional Strategies

  • Social Media Marketing Plans

  • Public Speaking & Presentations

  • Strategic Partnerships & Alliances

Event Management Skills:

Energetic and creative event planning professional. Highly committed to communicating with clients to ascertain their precise event requirements. Works closely with key stakeholders at every level of the business to ensure the effective delivery of events. Proficiency in managing corporate and municipal events with either a private or community focused audience.

  • Budget Preparation & Monitoring

  • Registration Management

  • Site Selection & Site Plan Creation

  • Hotel/Venue Negotiation

  • Contract/Vendor Negotiation

  • Trade Show & Conference Planning

  • Media Buys

  • Sponsorship Acquisitions